The Conversation Company

Titre : The Conversation Company
Auteur : Steven Van Belleghem
Éditeur : Kogan Page Publishers
ISBN-13 : 9780749464745
Libération : 2012-05-03

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Research shows that consumer conversations, client happiness and empowered employees are the pillars of growth in a successful company. However, many organizations make decisions that contradict these findings and hamper their prospects of expansion. The Conversation Company will help your organization become a business in which people are the key driver of growth, sharing engaging content and building the company's culture and business objectives. People now expect any brand to have a human 'face' and you need to define a clear set of values for both employees and customers, incorporating them in your marketing so that all company communication reflects the DNA of your organization. Based on solid research and including interviews and case studies of companies such as Zappos, Kodak, Nokia and Microsoft, The Conversation Company is the key to sustainable success.

Principles of Marketing Student Value Edition

Titre : Principles of Marketing Student Value Edition
Auteur : Philip T. Kotler
Éditeur : Pearson
ISBN-13 : 0134461525
Libération : 2017-01-12

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Philip T. Kotler A été écrit sous une forme ou une autre pendant la plus grande partie de sa vie. Vous pouvez trouver autant d'inspiration de Principles of Marketing Student Value Edition Aussi informatif et amusant. Cliquez sur le bouton TÉLÉCHARGER ou Lire en ligne pour obtenir gratuitement le livre de titre $ gratuitement.

Economics

Titre : Economics
Auteur : John Sloman
Éditeur : Pearson Education
ISBN-13 : 0273705121
Libération : 2006

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Written from a European perspective, this text acquaints students with basic microeconomics, macroeconomics and EU institutions and policy.

Economics

Titre : Economics
Auteur : Mark Taylor
Éditeur :
ISBN-13 : 147372533X
Libération : 2017-02-14

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Now firmly established as one of the leading economics principles texts in the UK and Europe, this exciting new fourth edition of Economics by N. Gregory Mankiw (Harvard University) and Mark P. Taylor (Washington University), has been fully updated. New topics have been added in including theories on, for example, Marxist and Feminist theories on labour giving wider context to economic issues. A new chapter on Issues in Financial markets has been added covering the financial crisis and its causes and the final chapter has been updated to reflect the post-crisis world and how theories of the crisis have emerged.

Economics

Titre : Economics
Auteur : John Sloman
Éditeur : Pearson Education
ISBN-13 : 0273721305
Libération : 2009

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Economics seventh edition is all new. A new co author Alison Wride from the University of Exeter has joined the team to build on the well known and well loved previous six editions. The new seventh edition continues to provide a comprehensive and completely up-to-date self-contained introduction to the world of economics.

The Meaning of Freedom

Titre : The Meaning of Freedom
Auteur : Angela Y. Davis
Éditeur : City Lights Publishers
ISBN-13 : 9780872865860
Libération : 2012-08-14

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What is the meaning of freedom? Angela Y. Davis' life and work have been dedicated to examining this fundamental question and to ending all forms of oppression that deny people their political, cultural, and sexual freedom. In this collection of twelve searing, previously unpublished speeches, Davis confronts the interconnected issues of power, race, gender, class, incarceration, conservatism, and the ongoing need for social change in the United States. With her characteristic brilliance, historical insight, and penetrating analysis, Davis addresses examples of institutional injustice and explores the radical notion of freedom as a collective striving for real democracy - not something granted or guaranteed through laws, proclamations, or policies, but something that grows from a participatory social process that demands new ways of thinking and being. "The speeches gathered together here are timely and timeless," writes Robin D.G. Kelley in the foreword, "they embody Angela Davis' uniquely radical vision of the society we need to build, and the path to get there." The Meaning of Freedom articulates a bold vision of the society we need to build and the path to get there. This is her only book of speeches. "Davis' arguments for justice are formidable. . . . The power of her historical insights and the sweetness of her dream cannot be denied."—The New York Times "One of America's last truly fearless public intellectuals." —Cynthia McKinney, former US Congresswoman "Angela Davis offers a cartography of engagement in oppositional social movements and unwavering commitment to justice." —Chandra Talpade Mohanty, Women's Studies, Hamilton College "Angela Davis deserves credit, not just for the dignity and courage with which she has lived her life, but also for raising important critiques of a for-profit penitentiary system decades before those arguments gained purchase in the mainstream." —Thomas Chatterton Williams, SFGate "Angela Davis's revolutionary spirit is still strong. Still with us, thank goodness!" —Virginian-Pilot "Long before 'race/gender' became the obligatory injunction it is now, Angela Davis was developing an analytical framework that brought all of these factors into play. For readers who only see Angela Davis as a public icon . . . meet the real Angela Davis: perhaps the leading public intellectual of our era." —Robin D. G. Kelley author of Thelonious Monk: The Life and Times of an American Original "There was a time in America when to call a person an 'abolitionist' was the ultimate epithet. It evoked scorn in the North and outrage in the South. Yet they were the harbingers of things to come. They were on the right side of history. Prof. Angela Y. Davis stands in that proud, radical tradition." —Mumia Abu-Jamal, author of Jailhouse Lawyers: Prisoners Defending Prisoners v. the U.S.A. "Behold the heart and mind of Angela Davis, open, relentless, and on time!" —June Jordan "Political activist, scholar, and author Angela Davis confronts the interconnected issues of power, race, gender, class, incarceration, conservatism, and the ongoing need for social change in the U.S. in her book, The Meaning of Freedom: And Other Difficult Dialogues." —Travis Smiley Radio Angela Y. Davis is professor emerita at the University of California and author of numerous books. She is a much sought after public speaker and an internationally known advocate for social justice. Robin D.G. Kelley is the author of many books and a professor at the University of Southern California.

Marketing Management Global Edition

Titre : Marketing Management Global Edition
Auteur : Philip Kotler
Éditeur :
ISBN-13 : 1292092629
Libération : 2015-04-30

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NOTE: You are purchasing a standalone product; MyMarketingLab does not come packaged with this content. If you would like to purchase both the physical text and MyMarketingLab search for ISBN-10: 0134058496/ISBN-13: 9780134058498 . That package includes ISBN-10: 0133856461/ISBN-13: 9780133856460 and ISBN-10: 0133876802/ISBN-13: 9780133876802." ""For undergraduate and graduate courses in marketing management. " The gold standard for today's marketing management student. Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. The world of marketing is changing everyday-and in order for students to have a competitive edge, they need a textbook that reflects the best of today's marketing theory and practices."Marketing Management" is the gold standard marketing text because its content and organization consistently reflect the latest changes in today's marketing theory and practice. The Fifteenth edition is fully integrated with MyMarketingLab and is updated where appropriate to provide the most comprehensive, current, and engaging marketing management text as possible. Also available with MyMarketingLab(TM)MyMarketingLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.

Breaking the Real Axis of Evil

Titre : Breaking the Real Axis of Evil
Auteur : Mark Palmer
Éditeur : Rowman & Littlefield
ISBN-13 : 0742532550
Libération : 2005-01-01

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With the removal of not only Saddam Hussein but also Jean-Betrand Aristide, as well as the ongoing civil war against Charles Taylor in Liberia, much has changed in the world of dictators since the first publication of this work less than a year ago. Drawing on his 25 years of extensive diplomatic experience, Ambassador Palmer asks us to embrace a bold vision of a world made safe by democracy. This is the story of the remaining dictators, the strategy and tactics to oust them, and the need to empower the people of every nation to control their own destinies.

Human Anatomy

Titre : Human Anatomy
Auteur : Benjamin A. Rifkin
Éditeur :
ISBN-13 : 050051299X
Libération : 2006

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This illustrated book chronicles the remarkable history of anatomical illustration from the Renaissance to the digital 'Visible Human' project today. It is a survey of five and a half centuries of meticulous visual description by anatomists and artists. Starting with the groundbreaking drawings of Leonardo da Vinci - who was, uniquely, both a great artist and a great scientist - anatomical illustration developed into an important art form, one that contributed to both art and science.

Modern Poems

Titre : Modern Poems
Auteur : Richard Ellmann
Éditeur : W. W. Norton
ISBN-13 : 0393959074
Libération : 1989

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This Second Edition is a thorough, thoughtful revision of the acclaimed Modern Poems.